India’s consumer economy has witnessed its highest Navratri sales in over a decade, propelled by the government’s NextGen GST reforms that reduced tax rates and made products more accessible.
These measures not only lowered prices but also unlocked consumer aspirations, enabling families to upgrade vehicles, invest in home appliances, and spend more freely on lifestyle goods, turning festive cheer into record-breaking consumption.
Data available from major Car maker companies indicates a significant jump in sales during the Navratri period. The reported increase ranges from 60 percent to 100 percent compared to the same festival period last year.
Additionally, data from leading consumer electronics companies also indicates strong double-digit sales growth during this Navratri, compared to the previous year.
